Childhood to Adulthood

Adulthood health is deeply rooted in childhood. In turn, adult diseases are mostly born out of the interactions between genetic factors and poor nutrition during childhood. Still, they are preventable, controllable and treatable via combining adequate nutrition with a healthy lifestyle. Medical and scientific studies indicate that the body’s metabolic programming may be influenced by nutrition from early-infancy. The incidence and outcome of metabolic diseases such as obesity, hypertension and cardiovascular disorders are associated with birth weight, childhood life style and nutrition. The good news is that a vast majority of acute childhood diseases are avoidable, controllable or treatable, while adequate nutrition during infancy and early-childhood constitutes the cornerstone of life-long health.

Different Needs

All children are different; so are their nutritional needs. Different kids have distinct eating habits, taste preferences, life styles, cultural backgroundds, genetic properties and are subject to diverse environmental factors. Children, therefore, require nutrients according to their specific health needs. Nutrigenomics is the study of interactions between nutrition, genomics and health. In nutrition, nutrigenomics often concern functional food ingredients that are scientifically evidenced to yield health benefits. In that sense, nutrigenomics is an approach to personalising nutrients that deliver health benefits to individuals with distinct genetic risk factors and diets. Personalized nutrition is an effective preventative approach in health care.

Decreasing Food Quality

Agricultural practices and the methods of delivering foods to consumers have significantly changed over the past half century, which in turn increased the volume of food supply, yet decreased the nutrient content. Recent studies on nutrient concentration of fruits and vegetables indicated median declines of 5% to 40% in minerals, vitamins and protein contents of foods. As a result, we suddenly found ourselves in a situation where we need to consume more to get the same amount of micronutrients as previous generations. This, inherently, comes with the risk of receiving excess energy than our bodies require, hence leads to obesity and other nutrition-related health problems. To tackle this ubiquitous challenge, we need micronutrient supplements, perhaps more than ever.

Nutrigen Brand

Nutrigen Kids’ Nutrigenomics is the brand name of our customised nutritional supplements for children. Nutrigen’s nutritional supplements offer all necessary micronutrients (vitamins and minerals) to children in a range of different forms to optimise the quality of user-experience: syrups, sprinkles, drops, foods and beverages. Our supplements are based upon the trio of scientific evidence, user experience and ethics; where we update our supplements according to latest scientific evidence through our flexible production methods; in forms, taste and smell that provide the ultimate nutrition experience; and we source our nutrients from suppliers with finest sustainable production practices.